Cutting Losses

Losses must always be cut and they must be cut quickly, long before they become of any financial consequence. After the elimination, the transaction must be, in a sense, forgotten. It must be left out of future consideration completely that there is no sentimental bar to reinstating the position at a higher level, either very soon or at a later date. Cutting losses is the one rule that can be taught with assurance that is always the correct thing to do. However, as a matter of actual application, it requires a completeness of detachment from human frailties which is very rarely achieved. People like to take profits and don’t like taking losses. They also hate to repurchase something at a price higher than they sold it. Human likes and dislikes will wreck any investment program. Only logic, reason, information and experience can be listened to if failure is to be avoided.

An excerpt for the book…

The Battle from Investment Survival

By: Gerald Loeb